Who We Are
CubeSmart is one of the largest self-storage companies in the United States. Our mission is to simplify the organizational and logistical challenges created by the many life events and business needs of our customers – through innovative solutions, unparalleled service, and genuine care.
Simply put, we are a company that helps people by providing exceptional service as we aim to surprise and delight our customers by always giving more than expected.
We say to our customers that “it’s what’s inside that counts.” We're not just talking about the belongings they put in the units we provide. We're talking about the way our teammates care for them, their property, and each other. At CubeSmart, you are what's inside. You count.
Our Core Values
Visualize Success
Accept Responsibility
Lead By Example
Understand the Customer
Eliminate Barriers to Yes
Serve with Passion
Visualize Success
- Commit to continuous self-improvement and career growth
- Constantly raise performance standards and dedication to service excellence
- Take initiative to improve and enhance the customer’s experience
Accept Responsibility
- Be accountable
- Take ownership through final resolution
- Operate with integrity
Lead By Example
- Always do the right thing
- Anticipate customer’s needs
- Recognize and reward the contribution of others
Understand the Customer
- Know your customer and personalize your service
- Stay in the moment and understand the customer’s perspective
Eliminate Barriers to Yes
- Possess a “can do” attitude
- Know our products, our business, our company
- Utilize teamwork to explore options
- Be empowered to find solutions for the customer
Serve with Passion
- Make customers feel special
- Create a memorable experience
- Have fun and love what you do
- Embrace opportunities to be exceptional
Our Philosophy of Inclusion
At CubeSmart, we respect, value, and celebrate the unique attributes, characteristics and perspectives that make each teammate who they are. We believe that our business is better because of the diversity of participation, thought, and action that comes from the unique individuals who come to work here. Every teammate deserves the right to come to work as their authentic self. Our goal for CubeSmart is to be a place where people feel supported, listened to, and able to do their personal best. Our philosophy isn’t any different from our philosophy regarding Customer interactions, namely to treat our Customers as they want to be treated. When it comes to our teammates, we ask that every teammate treat our teammates as they want to be treated.
Sustainability at CubeSmart
At CubeSmart, we know that our long-term success is not solely about what we do, but more importantly about how we do it. With that in mind, we are focused on the sustainability and efficiency of our self-storage properties as well as community outreach. We remain focused on sustainably maintaining our portfolio to ensure they remain visually attractive while pursuing opportunities to improve energy-efficiency. Charitable work is important to us, as we offer donated storage units to local non-profits and volunteer our teammates’ time through days of service and other events. Through our ongoing partnership with American Forests’ Global ReLeaf Program, customers who rent a storage unit with us have the option to indicate that they want CubeSmart to plant a tree on their behalf. CubeSmart has planted more than 90,000 trees since 2010, keeping 450 tons of pollution (e.g. dust and ozone) out of the air every year as well as storing 2,200 tons of carbon in the trees’ trunks and limbs every year. CubeSmart is committed to growing sustainability programs and eco-friendly initiatives. In addition to our partnership with American Forests, these initiatives include:
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Paperless - Our lease agreements are shared electronically instead of in paper form.
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Recycling - At our stores and in our corporate office, we recycle either through single stream or multiple containers.
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Alternative Energy - Solar panel systems are installed on many of our buildings. CubeSmart makes annual investments in energy savings and sustainability projects to increase operating efficiencies and reduce the company’s environmental footprint. CubeSmart regularly evaluates conservation opportunities; this includes implementing policies and practices to reduce energy consumption, increasing efficiency, and expanding our sustainability efforts.
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